IS U300 - Principles of Information Science
Fall, 2008 - Prof Hafner
Notes on Professional Communication

I. Reading

There are at least two different approaches to reading a professional or scientific document.

A. Skimming. Skimming is a process of examining a document to answer questions such as the following:

In skimming, the reader does not attempt to thoroughly understand the concepts and the logical and scientific details and justifications presented -- the "EEEK" (evidence, explanation, examples, knowledge, adapted from SEEK (Sanchez et. al.)).

B. Active, analytical reading

Active reading is intense reading to thoroughly understand the contents and contributions of a document: its concepts,  analysis, examples, methodology, and conclusions or recommendations.  At its best, active reading is like having discussion with the author, usually someone very smart and/or well-informed from whom the reader can learn.  Good writing tells a story.  The best writing makes the story line clear, but you may have to work in order to figure out what story is being told.  For active reading:

Step 1: Skimming (as above) to get an idea what the document has to offer and its credibility
Step 2: Read all the text (not necessarily in order).  As you read each section actively:

Good professional writing should explain its purpose clearly, and have a logical organization so that the purpose of each section is clear and supports the overall goal.

II. Writing

There are many kinds of writing and presenting situations, and each one has its goals and conventions.  We will be reviewing some of  these during the semester.  We will focus our attention on the writing contexts that occur frequently in the information technology field. Here are some principles that generally apply in professional writing tasks:

1. Summaries and Reviews

A. Summary
A summary is a report describing a document, presentation or performance, focusing on its purpose, major ideas or themes, organization and/or approach, methods or techniques, and (if appropriate) its conclusions or recommendations.  It does NOT include the writer's opinion of the ideas or the effectiveness of presentation.

A1. Abstract
An abstract is a very short summary (one paragraph, usually about 150 words).  It is usually written by the authors of a longer document, in order to describe its purpose and major contributions.

A2. Executive Summary
An executive summary often appears at the beginning of a proposal or project report.  It is a summary aimed at decision makers, which focuses on the motivation for and contributions of the activity described in the longer report. It summarizes any conclusions of the longer report, and often includes recommendations about how to proceed.

B. Review
A review is an evaluation of a document, presentation, or performance. It necessarily includes some summarizing or descriptive material, along with an assessment of its quality,  its truthfulness or credibility (if that is appropriate), its usefulness (to whom and for what purpose),  and its most significant contributions and deficiencies (if any).  The assessments should be justified. 

C. Research memo
A research memo is a summary and review of the "state of the art" in some area (such as mobile phone technology) or the current status of an issue (e.g.,  universities' obligation to prevent alcohol abuse among students).  It  explains what is generally known; describes the current challenges, issues or controversies; explains the current influences, trends and/or viewpoints; and identifies the major participants.  Heavy use of references normally characterizes this type of document.  When an IT company is considering creating and/or offering a new product, for example, a research memo is often prepared about the current state and likely trends of both the technology and the market for it.  When an organization is considering what their policy should be in a sensitive area, a research memo is often prepared about the current legal and ethical status of the issues, and what other similar organizations are doing.  The "discussion of related work" which is a section in every research proposal is also an example of a research memo.

D. Research report or proposal

E. Project report or proposal

F. System or product design or documentation

G. Powerpoint presentation

H. Email

III. Presenting

Later in the course we will talk about giving oral presentations and the use of PowerPoint.